New Car Locator

BMW set a brief to design a new car locator that would allow prospective customers to view vehicle availability both nationally and at a local retailer level, supporting a seamless journey towards purchasing a vehicle online. I collaborated closely with the BMW team to help deliver a successful product launch. Adhering to strict brand and UX guidelines, my primary responsibility was the user interface design. This included creating and refining UI artwork, designing icons, editing and preparing vehicle imagery, and ensuring all components were accurate and consistent. I also defined and delivered all required component states, providing developers with clear, production-ready assets to support efficient build and implementation.